You don't need more advice from someone who's never actually been inside a business like yours.
After 23+ years, I know what works — and what just sounds like it should.
For business owners who need someone who sees what they can't.
I’ve spent 23+ years inside successful online businesses — building them, optimizing them, running them, watching exactly which decisions made them and which ones quietly broke them. Then I added a powerful tool I’ve been using subtly (and incognito): the chart.
The Advisory Retainer is ongoing strategy for your business. Once a month, we sit down for 90 minutes with your business, your chart, and whatever you’re deciding — launches, pivots, hires, exits, timing. You get a quarterly timing outlook so you know which windows are working for you and which ones aren’t. And when a decision can’t wait for our next session, you can bring it to me and I’ll tell you what I see.
What I won’t do is run anything. I’m not in your Slack. I don’t manage your launches or review your funnels. I did that work for two decades, and here’s what I learned: the operators are replaceable. The person who can see the whole board — and knows when to move — is not.
That’s the seat I offer. There are only a few of them.
$2,000/month. Three-month minimum. By conversation first — always.
This work tends to show up when...
⭐️ You keep asking “is now the right time?” and everyone around you answers with an opinion instead of an actual reason.
⭐️ Something in the business feels off and you can’t see it clearly because you’re too close to it. (Seeing that — the thing beneath the thing — is my entire job.)
⭐️ You’re about to invest heavily in a direction and you want someone who has watched a hundred businesses make this exact call before you commit.
⭐️ You’ve outgrown your current setup and you need help figuring out what comes next — not someone to build it for you, someone to help you see it.
How this works
Every engagement starts with a conversation.
Not a sales call — a conversation. You tell me what’s going on in your business and what you’re navigating. I ask questions. We figure out together whether this is the right fit, because a retainer only works when it is — for both of us.
If it’s a fit, we start with a three-month commitment. Your first session goes deep: your business, your chart, and the decisions in front of you. From there, we meet monthly, you get your quarterly timing outlook, and when something can’t wait, you bring it to me.
I keep only a few of these seats. That’s not scarcity marketing — it’s how I make sure every client gets real attention from a single experienced person who knows their business and their chart. If one of those seats sounds like yours, let’s talk.
A NOTE ON WHO I WORK WITH
Although, I’m open to most business owners (it’s always about the fit), my retainer clients tend to be online entrepreneurs, course creators, consultants, and service providers who have been at this long enough to know what they don’t know. They’re not looking for someone to hold their hand through the basics — and they’re not looking for another operator. They’re looking for peer-level strategic counsel from someone who can see their business clearly, read their timing honestly, and tell them the truth about both.
Some come for the business experience and get curious about the chart. Some come for the chart and stay for the strategy. Either door works — it’s the same room.
If that’s you, I’d love to hear what you’re working on.